11/12/2025

Chenjerani ndi Otumiza kunja: Vietnam Ikukulitsa Kuwonongeka Kwake Pazinthu Zabodza Zozembetsa - Magulu Azinthu Awa Ali M'ma Crosshairs

M'ndandanda wazopezekamo

Mukatumiza katundu ku Vietnam - kaya kudzera pa B2B, malonda odutsa malire, kapena malonda achikhalidwe - muyenera kuwona 2025 ngati posinthira. Dzikoli sililinso "malo otsika mtengo" kapena malo osavuta otumizira. Posachedwapa akukhala m'modzi mwa olimbikitsa kwambiri ku Southeast Asia omwe amaletsa kuzembetsa komanso katundu wabodza.

Kumapeto kwa chaka cha 2025, boma la Vietnam linalengeza kampeni yapadziko lonse yolimbana ndi kuzembetsa, chinyengo cha malonda ndi zinthu zabodza, kuyambira pa Disembala 16, 2025 mpaka pa Marichi 15, 2026, ndipo mautumiki onse, akuluakulu am'deralo ndi magulu omenyera ufulu wa anthu asonkhana. Izi zimamangidwa pa khama la zaka zambiri la mabungwe oyang'anira misonkho ndi msika, kuphatikizapo dongosolo la 2024 lolimbikitsa makamaka zinthu zabodza ndi kuphwanya malamulo a katundu wanzeru.

Panthawi imodzimodziyo, dziko la United States lakakamiza dziko la Vietnam kuti lichite malonda achinyengo, kuphatikizapo kutchula malo a Saigon Square mumzinda wa Ho Chi Minh kuti ndi "msika wodziwika bwino" wachinyengo. Mu Meyi 2025, akuluakulu aku Vietnam adalowa m'malo ogulitsira ndikugwira mawotchi abodza a Rolex, zikwama za Prada ndi zinthu zina zapamwamba.

Kwa ogulitsa kunja ndi ogulitsa m'malire, izi zikutanthauza chinthu chimodzi: katundu wanu akhoza kuyang'aniridwa kuposa kale lonse - ndi kugwidwa - ngati pali chizindikiro chilichonse cha kuphwanya malamulo a IP, kulengeza molakwika kapena zochitika zosayenera pamsika.

Pansipa pali kusanthula kwa zomwe zikuchitika, magulu omwe akukhudzidwa, komanso momwe mabizinesi ovomerezeka ayenera kusinthira.

Chifukwa chiyani Vietnam ikukakamiza zinthu zabodza komanso zozembetsedwa

Pali magulu angapo ogwirizana omwe akuchititsa kuti pakhale kuponderezedwa kwa anthu komwe kukuchitika pano:

Chikakamizo chapakhomo chochokera kwa mabizinesi oona mtima
Opanga ndi eni ake a malonda aku Vietnam akhala akudandaula kwa nthawi yayitali kuti akuchepetsedwa ndi zinthu zabodza komanso zosafunikira. Atolankhani akumaloko akuti opanga ovomerezeka m'magawo monga chakudya, uchi ndi zowonjezera thanzi amavutika kupikisana chifukwa zinthu zabodza zimagulitsidwa pamitengo yotsika kwambiri kudzera pa malo ochezera a pa Intaneti komanso njira zosavomerezeka.
Kuchuluka kwachinyengo pamalonda pa intaneti
Mu 2024 yokha, magulu oyang'anira msika ku Vietnam adachita kuwunika kopitilira 3,400 komwe kudayang'ana kwambiri pa malonda apaintaneti; Milandu 1,256 mwa iyi inali yokhudza zinthu zabodza kapena zophwanya malamulo a IP zomwe zimagulitsidwa pa intaneti. Mapulatifomu monga TikTok, Facebook, Shopee ndi Lazada tsopano akukakamizidwa kwambiri kuti achotse mndandanda wabodza ndikulimbitsa kutsimikizira kwa ogulitsa.
US tariff ndi zokambirana zamalonda
Dziko la Vietnam lakhala likufufuzidwa ndi US chifukwa cha nkhani monga kutumiza katundu m'dzikolo mosaloledwa komanso malonda abodza. Malamulo okonzedwa amapereka zilango zovuta kwa katundu wonama woti "Wopangidwa ku Vietnam" kuti apewe msonkho pa zinthu zaku China, makamaka m'magawo monga mipando, zamagetsi ndi zitsulo. Kuukira kwakukulu kwa zinthu zabodza ku Saigon Square kunalumikizidwa momveka bwino ndi kukakamizidwa kwa US pankhani ya kuba ndi zinthu zabodza.
Ma kampeni a boma lonse ndi zolinga zokakamiza
Komiti Yoyang'anira Dziko Lonse ku Vietnam yolimbana ndi kuzembetsa katundu yanena za milandu yambirimbiri m'zaka zingapo zapitazi, kuphatikizapo milandu yoposa 10,000 yokhudza katundu wabodza kapena wosakhala wabwino. Hanoi yokha ndiyo inayang'anira milandu yambirimbiri yokhudza kuzembetsa katundu ndi malonda abodza m'miyezi isanu yoyambirira ya 2025, ndi milandu yambirimbiri.

Mwachidule, chizindikiro cha ndale kuchokera ku Hanoi chikuwonekera: kusalabadira zinthu zabodza kapena zonenedwa molakwika sikuloledwanso.

Magulu akuluakulu azinthu omwe akuwunikidwa mwapadera

Ngakhale kuti katundu aliyense akhoza kugwidwa ngati akuphwanya malamulo a misonkho kapena IP, magulu ena atchulidwa mobwerezabwereza m'ma kampeni ovomerezeka komanso m'manyuzipepala. Otumiza kunja m'magawo awa ayenera kuganiza kuti mbiri yoopsa kwambiri.

Gome 1 - Magulu azinthu zomwe zili pachiwopsezo chachikulu pakuletsa kwamakono ku Vietnam

Category	Chifukwa chake ndizowopsa	Kukhazikika kokhazikika
Mafashoni apamwamba ndi zowonjezera	Vietnam idadziwika kuti ndi malo opangira zinthu zapamwamba zabodza; Saigon Square idalanda Rolex, Prada, Gucci, LV, Dior, Hermès, ndi zina zambiri.	Kuphwanya malamulo a malonda, kusowa kwa ma invoice, mtengo wolakwika komanso kufotokozera kolakwika
Nsapato & masewera	Mitundu yonyenga yapadziko lonse lapansi; nthawi zambiri imagulitsidwa m'misika komanso pa intaneti	Kugwiritsa ntchito ma logo otchuka, kutumiza katundu wopanda chizindikiro chomwe chimalembedwa ndi zizindikiro zabodza
Mawotchi & zodzikongoletsera	Mtengo wapamwamba, kukula kochepa - koyenera kugulitsa mobisa; Rolex yabodza yawonetsedwa	Zizindikiro zachinyengo, ma invoice ochepa, njira kudzera kumayiko achitatu
Zipangizo zamagetsi ndi mafoni	Mavoti akuluakulu kudzera pa e-commerce; ma charger abodza ndi zida zina zowululidwa pakuwukira ku Hanoi	Miyezo yachitetezo, zizindikiro zabodza, kusowa kwa zikalata zoyambira
Mankhwala ndi zowonjezera thanzi	Zokhudza thanzi la anthu; zimayang'aniridwa ndi malangizo a Prime Minister pankhani ya chakudya, mkaka ndi mankhwala abodza	Zogulitsa zosalembetsa, zolemba zabodza kapena zosinthidwa, zogulitsa pa intaneti popanda chilolezo
Zodzoladzola & chisamaliro chamunthu	Zokhala zabodza pafupipafupi, zogulitsidwa kwambiri kudzera pawailesi yakanema komanso kuwulutsa pompopompo	Chiyambi chabodza, kulemba mayina molakwika, kuphwanya malamulo azaumoyo
Chakudya ndi zakumwa (kuphatikiza mkaka)	Milandu ya mkaka ndi zakudya zabodza zomwe zatchulidwa m'makalata aboma	Zikalata zotetezera chakudya, kutsata komwe chinachokera, chilankhulo cholembera ndi masiku otha ntchito
Zipangizo zamagalimoto, makina ndi zinthu zamafakitale	Kugwirizana ndi kusamutsa katundu ndi chinyengo cha chiyambi cha katundu wotumizidwa kunja kupita ku US	HS code mis-declaration, zolembedwa zabodza za "Made in Vietnam", kusowa ma IP malayisensi
Zoseweretsa & zolembera kudzera pa e-commerce	Kuwonjezeka kwakukulu kwa milandu yabodza mu malonda apaintaneti m'chigawo chonsecho	Miyezo yachitetezo, kuphwanya IP, chenjezo la zaka ndi kuphwanya chizindikiro cha chitetezo

Ngati katundu wanu wotumizidwa ku Vietnam ali m'gulu lililonse mwa magulu awa, muyenera kuganiza kuti akuluakulu a zamisonkho ndi oyang'anira msika akufufuza mwachangu katundu wosaloledwa.

Momwe Vietnam ikulimbikitsira kusokoneza

Ndondomeko yokakamiza anthu ku Vietnam ikhoza kufotokozedwa m'magawo atatu:

Kuyang'ana m'malire ndikuwonetsa ngozi zapamilandu

Vietnam Customs yanena za kuphwanya malamulo a kasitomu masauzande ambiri ndi katundu wogwidwa wamtengo wapatali wa madola mamiliyoni mazana ambiri m'miyezi yoyamba ya 2024.

Dziko lili m'malire ndi China ndi Laos, komwe kugulitsa zinthu zogwiritsidwa ntchito mozemba, chakudya chozizira ndi mafuta n'kofala;
Madoko akuluakulu, makamaka onyamula katundu ndi kuzembetsa mafuta;
Mabwalo a ndege ndi malo otumizira katundu mwachangu omwe amagwiritsidwa ntchito popangira zinthu zazing'ono zomwe zili ndi katundu wabodza kapena mankhwala osokoneza bongo.

Kutumiza kuchokera kuzinthu zodziwika kuti ndi zoopsa kwambiri, kapena zokhudzana ndi ma code azinthu zomwe zili zoopsa kwambiri, kumakhala kosavuta kukumana ndi kufufuzidwa mwatsatanetsatane, kuphatikizapo kufufuza thupi, kuyang'ana mtengo ndi kutsimikizira ufulu wa IP.

Kuwunikidwa kwa misika & kampeni zam'deralo

M'mizinda ngati Hanoi, Dipatimenti Yoyang'anira Msika yakhazikitsa makampeni monga "Say No to Counterfeit Goods, Commercial Fraud, and Smuggling", zomwe zidadzetsa kuphwanya malamulo ambiri komanso chindapusa chachikulu m'mwezi umodzi wokha.

Akuluakulu aboma amagwirizana ndi apolisi ndi mabungwe apadera oyang'anira kuti:

Malo osungira katundu ndi mafakitale ang'onoang'ono omwe amalembanso kapena kusonkhanitsa katundu wabodza;
Onani masitolo ndi misika yomwe imadziwika kuti imagulitsa zinthu zotsika mtengo kwa alendo;
Kutenga mankhwala abodza, zodzoladzola ndi zowonjezera zomwe zimaphwanya malamulo azaumoyo.

Kuukira kumeneku komwe sikuli pa intaneti nthawi zambiri kumayambira m'mabuku olowera kunja, zomwe zingayambitse kufufuza kwa kasitomu komwe kunabwera kale.

E-commerce ndi social media kukhazikitsa

Akuluakulu aku Vietnam tsopano akupempha momveka bwino kuti mapulatifomu akuluakulu—Shopee, Lazada, TikTok, Facebook, Zalo—alimbikitse njira zopewera kulembetsa ndi kugulitsa zinthu zabodza komanso zosapezeka.

Njira zazikuluzikulu zikuphatikiza:

Kufuna ogulitsa kuti apereke satifiketi yolembetsa bizinesi ndi zinthu;
Kuchotsa mndandanda womwe umaphwanya zizindikiro za malonda kapena wopanda chiyambi/zilembo zoyenera;
Kugawana zambiri zokhudza olakwa mobwerezabwereza ndi mabungwe okhwimitsa malamulo.

Kwa ogulitsa ochokera m'mayiko ena, izi zikutanthauza kuti sitolo yanu ya pa intaneti ndi masamba azinthu zanu zitha kuunikidwanso osati ndi nsanja yokha, komanso ndi oyang'anira.

Zomwe ogulitsa kunja ndi ogulitsa malire ayenera kuchita tsopano

Potengera chikhalidwechi, otumiza kunja akuyenera kuwona kuti kutsatira malamulowa ndi njira yabwino yopezera ndalama m'malo motengera udindo wawo. Nawa masitepe a konkriti:

Yeretsani mbiri yanu yamalonda

Chotsani zinthu zonse zabodza kapena "zouziridwa" pazotumiza zilizonse zopita ku Vietnam. Kugulitsa zofananira zomwe "zimachitika" kugwiritsa ntchito ma logo kapena mitundu yofananira zitha kuonedwa ngati kuphwanya malamulo.
Ngati ndinu OEM kapena wopanga zolemba zoyera, onetsetsani kuti mwalemba ziphaso za IP kapena makontrakitala omwe amakulolani kupanga zinthu zokhala ndi zizindikilo zina.
Pa zinthu zomwe sizigulitsidwa pamsika (zinthu zenizeni zomwe zimagulitsidwanso popanda chilolezo), dziwani kuti eni ake a kampani angagwirizane ndi akuluakulu aku Vietnam kuti aletse kutumizidwa kwa zinthu zomwezo.

Limbikitsani zolembedwa ndi zolengeza

Onetsetsani kuti ma invoice anu amalonda, mndandanda wazolongedza ndi ma code a HS akugwirizana ndi katundu weniweni, osati kufotokozera "zotsika mtengo" zomwe zimagwiritsidwa ntchito pochepetsa ntchito.
Kwa magawo ovuta (zamankhwala, zodzoladzola, chakudya, zamagetsi), konzani ziphaso zovomerezeka - mwachitsanzo, kulembetsa kwazinthu, malipoti oyesa, kapena zizindikiro zofananira.
Perekani zikalata zomveka bwino zoyambira (monga Zikalata Zosonyeza Chiyambi) ndipo pewani mchitidwe uliwonse womwe ungatanthauzidwe ngati kunamizira kuti katundu wa ku Vietnam ndi "Wopangidwa ku Vietnam" pa katundu wa dziko lina.

Gwirani ntchito ndi abwenzi amdera lanu, omvera

Sankhani ogulitsa ndi ogulitsa omwe ali ndi mbiri yabwino yovomerezeka ndi malamulo a msonkho, osati omwe amalonjeza "chinthu chilichonse, osalemba mapepala".
Funsani abwenzi amdera lanu momwe amachitira zoyendera zomwe zingachitike komanso njira zomwe amatsatira.
Ganizirani za kulongedza katundu ndi kulemba zilembo za chinenero cha Vietnamese ndi malamulo oyendetsera dziko lino, m'malo modalira kulongedza kwapadziko lonse lapansi.

Konzekerani kuyendera ndi kufufuza pambuyo pa chilolezo

Phunzitsani gulu lanu kuti lichitepo kanthu mwachangu ngati akuluakulu a misonkho kapena oyang'anira msika apempha zikalata kapena zitsanzo.
Sungani zolemba zakale za mapangano, malayisensi a IP ndi mapepala aukadaulo omwe mungagawane ndi akuluakulu aku Vietnam kuti atsimikizire kuti ndi ovomerezeka.
Bajeti ya kuchedwa kotheka chifukwa choyendera; kuthamangira ogula kunja kuti adule ngodya kumatha kuwakankhira ku njira zazifupi zowopsa.

Mwayi wanzeru: kutsatira malamulo ngati mwayi wopikisana

Ngakhale kuphwanyidwa kungamve ngati mutu, kumatsegulanso mwayi kwa ogulitsa odziwika bwino:

Zinthu zabodza zikuchotsedwa pamsika, makamaka m'magulu omwe ali pachiwopsezo chachikulu monga zinthu zapamwamba, zodzoladzola ndi zowonjezera thanzi, zomwe zikubwezeretsa chiyembekezo kwa mabizinesi oona mtima omwe amatsatira malamulo.
Mapulatifomu ndi ogulitsa akufunafuna mwachangu mitundu yodalirika yomwe ingapereke zolemba ndi kufufuza.
Mitundu yaku Vietnam ikuyesera kuyikanso "malo onyenga" kupita ku "Made in Vietnam quality", ndipo abwenzi akunja omwe amatengera IP ndi chitetezo mozama adzalandiridwa.

Ngati mungasonyeze kuti mumatsatira mwamphamvu, mumakhala ndi mwayi wopeza mayanjano okhazikika komanso malo abwino kwambiri pamene msika ukuyeretsa.

Chowunikira musanatumize kupita ku Vietnam

Musanayambe kutumiza katundu wanu wotsatira kupita ku Vietnam, werengani mndandanda wachidule uwu:

Zamalamulo pa malonda
- Kodi pali zinthu zilizonse zomwe zimakopera kapena kuphwanya chizindikiro?
- Kodi pali zinthu zilizonse zoletsedwa kapena zoletsedwa malinga ndi lamulo la Vietnam (monga mankhwala ena, zipangizo)?
IP ndi chilolezo chamtundu
- Kodi muli ndi chilolezo cholembedwa kuti mugwiritse ntchito mtundu uliwonse ndi logo pa zinthu zanu kapena phukusi lanu?
Zolemba za Customs
- Kodi ma code a HS, mafotokozedwe ndi mayendedwe omwe adalengezedwa amawonetsa zinthuzo molondola?
- Kodi muli ndi Zikalata Zovomerezeka Zoyambira ndi zikalata zina zothandizira?
Kumvera malamulo
- Zachakudya, zodzoladzola, zamankhwala, zowonjezera, zamagetsi: kodi inu kapena wogulitsa kunja muli ndi zolembetsa ndi malipoti oyesa?
Kufufuza koyenera kwa mnzanu
- Kodi kampani yanu yotumiza katundu ku Vietnam imadziwika ndi ntchito zake zotsatira malamulo?
- Kodi ali ndi dongosolo loyang'anira ndi kuwerengera ndalama?
Kupezeka pa intaneti
- Ngati mumagulitsa kudzera mu Shopee, Lazada, TikTok, Facebook kapena nsanja zina, kodi malonda anu akutsatira malamulo a IP ndi zilembo?

Chotengera chomaliza

Uthenga wokhudza kuphwanya kwatsopano kwa Vietnam siwowoneka bwino: katundu wozembetsa komanso wabodza salinso "bizinesi yachiwopsezo chochepa, yotsika kwambiri" - ndizofunikira kukakamiza.

Kwa ogulitsa kunja, ino ndi nthawi yoti:

Tulukani mabizinesi amtundu wa imvi kapena wakuda;
Ikani ndalama mu zolemba, kutsata zomwe zalembedwa, ndi ubale ndi mabwenzi odalirika;
Chitani Vietnam ngati msika wanthawi yayitali, wokhazikika pamalamulo, osati kungotsika mtengo.

Ngati mutasintha tsopano, mutha kupewa kugwidwa ndi khunyu kowawa ndipo m'malo mwake muyike dzina lanu ngati gawo la kayendetsedwe ka Vietnam kopita ku malonda aukhondo komanso apamwamba.